Sunday, May 31, 2009

Free Surf 79

Choosing Your First Surfboard


Atticus is a brand of clothing founded in 2001 by Tom DeLonge and Mark Hoppers of Blink-182, and their childhood friend Dylan Anderson. However, both Hoppus and DeLonge sold their shares of the brand during the hiatus of Blink-182

The name Atticus Clothing was derived from the main character's father in the book To Kill a Mockingbird by the author Harper Lee. Attics Finch is a lawyer who defends Tom Robinson, a black man on trial for rape. Atticus is shown to be a tireless crusader for good causes (even the hopeless case of defending a black man in front of an all-white jury).
In addition to the literary connection the name is derived from Heroes Atticus, a Greek rhetorician who spent his fortune supporting music and the arts.
Logo
The Atticus logo, created by Dylan Anderson, known as the "Resting Bird" depicts a bird lying on its back and is a pictorial representation of the book To Kill a Mockingbird, with reference to the character's name, Atticus Finch.
Music releases
The company was heavily influenced by music and released three volumes of their Dragging The Lake compilation CDs, featuring songs from bands such as Blink-182, Alkaline Trio, New Found Glory, The Sounds, Bane, Jimmy Eat World, Taking Back Sunday, Lydia, Death Cab for Cutie, Rise Against and Coheed and Cambria.
The aim of the brand is to give something back to the music industry, and these CD Compilations were a big help for many smaller bands; their company biography states:
“ The ATTICUS vision is fashion for today's youth, whilst giving this generation a choice. We create clothes for those who create music and have built our reputation through countless tours, hours in the studio, late nights and after shows. We are the friend with the connections, the friend with the van, the friend with an extra room. We were there from the start. ATTICUS was there when the band graduated from van to bus. For the kid who doesn't quite fit the mold of today's saturated skate/surf culture, ATTICUS provides a choice. A brand that is grounded in the culture of music, founded and run by musicians. Beyond dropping off product at the show, these artists are our friends and family and count on us to make them look good on and off stage. ”
Discography
• Atticus: ...Dragging the Lake (2002)
• Atticus: ...Dragging the Lake, Vol. 2 (2003)
• Atticus: ...Dragging the Lake, Vol. 3 (2005)
• Atticus: ...Dragging the Lake, Vol. 4 (2009)

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